Services · Marketing · SEO
SEO Services
Based in Dallas–Fort Worth, working with businesses across the U.S. We help you get found in Google search, in Maps and in AI answers, with technical SEO, local SEO and AI search optimization, measured and reported in plain language.
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Who our SEO services are for
A website Google rarely shows.
The site exists, but it doesn’t come up when customers search for what you do.
A local business missing from Maps.
Competitors appear in the map results and the local pack; you don’t, or you rank below businesses you know you outserve.
A new or rebuilt website.
You need it found from the start, or you lost search traffic after a redesign or a move.
A business AI search gets wrong, or leaves out.
When someone asks an AI assistant who to call, you want to be named, and described accurately.
How search engines and AI search decide
Found where your customers already look.
Search engines and AI assistants are trying to answer one question well: who is the best fit for this search? They look for a website they can read and trust, pages that clearly answer what people ask, local signals such as your Business Profile and reviews, and credible mentions from other places. SEO is the work of improving each of those, in the order that matters most for your business.
What our SEO services cover
Technical SEO.
Whether search engines can crawl, read and index your site, and how it performs on a phone. We fix what holds it back: indexing settings, redirects, broken pages, duplicate addresses, structured data, and speed and mobile issues within what your platform allows.
On-page SEO and content optimization.
Titles, descriptions, headings and internal links, and service pages that answer what your customers actually search. Existing content improved; new content written when your scope includes it.
Local SEO and Google Business Profile.
Your profile’s categories, services, photos and posts kept complete and current; your name, phone and website consistent across the directories that matter; and location pages where they are genuinely relevant to the areas you serve.
Reviews and reputation in search.
Reviews shape how you appear in local results and how AI answers describe you. We help you build a steady way to ask your customers for reviews and respond to them well, and we watch how your business shows up in search.
AI search optimization (GEO).
AI assistants and AI search describe businesses from what they can read and trust. We make your information clear and consistent across your site and the places those tools draw on, shape content to answer real questions, and add structured data where it helps.
Authority and backlinks.
We help strengthen your website’s search presence by identifying and pursuing relevant backlink opportunities, credible industry mentions, and relationships that build authority over time.
Each is available on its own or combined; what your engagement includes is set in your scope.
Included in every SEO engagement
A starting read of where you stand.
Technical health, on-page coverage, local presence and how AI search describes you, scaled to the engagement.
A clear objective and agreed scope.
What the work is for, what it includes and the timeline, in writing.
Measurement that fits the engagement.
We agree on how progress will be measured upfront, with appropriate tracking established as part of the scoped work.
Plain-language reporting.
What we did, what changed, and what we’d do next.
When your project calls for it
- Content writing and development
- Location pages
- Site migration and redirect planning
- Analytics and conversion tracking
- Directory and citation listings
- Ongoing content and authority work
How SEO work is delivered
A defined SEO project.
An audit, a Business Profile setup, a technical correction or a site migration, finished and handed over.
A focused SEO campaign.
One objective, such as local visibility or a set of service pages, with an agreed scope and timeline.
Ongoing SEO with Growth OS.
Month to month: search visibility measured, interpreted and improved with agreed work every month.
How we measure SEO
We monitor search visibility across your relevant markets, review how your business appears in AI search, and connect the available data to inquiries and business goals.
- Google Search Console: which searches show your site, the clicks they bring, and whether your pages are indexed.
- Google Business Profile performance: searches, views, calls and direction requests from your profile.
- Visibility across your markets: checked from the areas your customers search from, not from a single location.
- AI search checks: periodic reviews of whether and how AI assistants describe your business.
- Inquiries: where tracking is in place, which inquiries came from search.
Rankings shift with location, device and the person searching, so we read trends, not single checks. Coverage and reporting cadence are set in your scope.
What we commit to
We commit to the deliverables, schedule and responsibilities we agree, and to honest reporting on them. Search engines change and competitors move, so we don’t guarantee rankings, traffic, or results by a particular date. Search usually takes months to build; your proposal sets the plan and the timeline.
How an SEO project works
A free first look, if you want one.
A conversation and an honest read of where your search presence stands. Optional: arrive knowing what you need and we start there.
Audit and a scoped proposal.
Where you stand, what to fix first, the objective, scope, timeline and how we’ll measure, in writing. Yours either way.
Fix, build and publish in stages.
The agreed work carried out in the order set in your proposal, with progress you can see along the way.
Measure, report, next step.
What changed, what it means, and what we recommend next.
SEO questions clients ask
Usually months, not weeks. Technical fixes can be in place quickly; how fast visibility moves depends on your market, your competition and where you start. Your proposal sets the timeline for the work, and reports show what’s changing along the way.
No. We don’t guarantee rankings, traffic, or results by a particular date; Google’s own guidance on hiring an SEO says no one can guarantee a top ranking. We commit to the agreed deliverables, schedule and responsibilities, and to honest reporting on them.
It depends on scope. A defined project, such as an audit, a Business Profile setup or a technical correction, is priced once; ongoing work is monthly. You get a scoped proposal before any work begins.
The work that helps you appear when people nearby search for what you do, in the map results and the local listings: your Google Business Profile, reviews, consistent business details, and pages relevant to the areas you serve.
Generative engine optimization: helping your business appear, and be described accurately, when people ask AI assistants and AI search for a recommendation. More customers now start there, and most of the work overlaps with good SEO, so we treat it as part of the same effort.
Not necessarily. Many sites can be improved where they are; the audit tells us whether yours can carry the work. If you need a new one, every website we build includes foundational SEO.
Yes, when your scope includes it: service pages, location pages and articles that answer what your customers search for.
Yes, as part of authority work: relevant backlink opportunities, credible industry mentions and relationships that build authority over time. No one can promise a specific link in advance, so the approach and the effort are set in your proposal.
Where they are genuinely useful: a page for an area you actually serve, with content specific to it. A page that would only swap a city name isn’t one we’d recommend.
You do. Search Console, your Business Profile, analytics and your website stay in your accounts; we work through the access you grant, and handover is clean.
In plain language: what we did, what changed in search and AI visibility, and what we’d do next. The cadence is set in your scope.
A person reads it and replies within one business day. Good fits book a call. Inquiring takes two minutes, no call required.
Tell us where you want to be found.
Prefer email or a call? inquire@luxmarketingsolutions.co 469-885-5015